Thursday, August 30, 2012

LinkedIn Profile: 6 Common Mistakes Professionals Make

LinkedIn Profile: 6 Common Mistakes Professionals Make: This article was originally posted at Trak.in LinkedIn is the most popular network amongst professionals. However, we do keep doing some common mistakes on our LinkedIn profile and then blame it on the network. This article discusses six common mistakes along with tips that will help you make your LinkedIn profile better. LinkedIn, one of [...]

What’s in a Webinar? – 8 Unexpected Ways Webinars Boost Your Business

What’s in a Webinar? – 8 Unexpected Ways Webinars Boost Your Business: The world of webinars can be a wonderful thing! If you want to create a sense of event about your business, then webinars should be your weapon of choice. Webinars are basically web-based events delivered via the internet. They can be either live – great for audience participation – or pre-recorded. They work incredibly well [...]

Tuesday, August 28, 2012

The 6 Disciplines Behind Consistently Great Customer Experiences

The 6 Disciplines Behind Consistently Great Customer Experiences:
Mature companies routinely perform a set of sound, standard practices that result in a high-quality outcome. It's true for manufacturers--they don't get up in the morning and start pondering how they'll produce high-quality widgets that day. Similarly, retailers have practices for keeping their supply chains flowing and their shelves stocked, and media companies have practices for getting the news online and into print. That's how grown-ups do business.

Companies that want to produce a high-quality customer experience also need to routinely perform a set of sound, standard practices. These practices fall under six high-level disciplines: strategy, customer understanding, design, measurement, governance, and culture.

Strategy


Don't Become One of the Worst Places to Work

Don't Become One of the Worst Places to Work: A Candy-Colored Conference
Stay off any lists of the worst companies to work for. Here's how.
Most of us are focused on learning and improving as leaders. Whether we've been at it for a year or 20, it is good to get some validation along the way. While that typically comes in the form of revenue or profit growth, we often look to other measures, like making certain rankings, or pride-generating awards.
But there's one list you don't want to wind up on: 24/7 Wall Street's America's Worst Companies to Work for. While most of us are not publicly-traded like those on the list (and may never aspire to be), I think there are some valuable lessons we can learn from their inclusion, besides the impact of bad publicity.
These bad companies to work for have several things in common. According to 24/7′s research, which centered on an examination of employee reviews on the job site Glassdoor.com, these companies generally rank poorly in customer satisfaction surveys, they don't offer training or development, and their employees complain about low pay as well as a lack of a promotional track or raises. In some cases, customers even complain about employee mistreatment.
The simple reminder here is that happy employees create happy customers and that is reflected in the perception of your business internally and externally.
Here's my five simple "Ps" to generate employee happiness and stay off of any worst-companies-to-work-for lists:

Where Making Money and Social Media Meet

Where Making Money and Social Media Meet: Where Making Money and Social Media Meet
From Julie Rains:
We look at five social media programs that can help your small business launch a successful online marketing campaign.

Top 10 activities for SEO

Top 10 activities for SEO: Start thinking of links as advertising rather than just for their SEO value. Which prominent online mentions would be worthwhile? Our biggest sites get 1/3rd of their traffic from referrals. Networking is a big part of getting good traffic. There are plenty of places you can network from; Customers, Suppliers, Partners, Competitors etc. Yes blogging [...]
No related posts.

How To Handle An Exit Interview

How To Handle An Exit Interview: The Grindstone has an excellent, excellent post up about exit interviews. The long and short of it is, how honest should one be in an exit interview? I can’t tell you the number of times this has come up with clients we’ve worked with. Of course, if you were happy at your last job, there’s [...]

Monday, August 27, 2012

The Dawn Of Social Innovation 3.0

The Dawn Of Social Innovation 3.0:
We’ve reached a new stage of social innovation, where bold ideas are now being turned into real-world projects.

Sunday, August 26, 2012

5 Career Change Tips You Ought to Know

5 Career Change Tips You Ought to Know:
For many of us who are looking to make a major change in our lives, a career change can make a major impact on our overall well-being and happiness. After all, we spend the majority of our waking hours at work, so it’s crucial to find something that challenges and inspires you on a daily [...]
5 Career Change Tips You Ought to Know
The Undercover Recruiter - Recruitment and Career Secrets Revealed

The Ten Most Dangerous Things Business Schools Teach MBAs

The Ten Most Dangerous Things Business Schools Teach MBAs: We're constantly told by colleges and grad schools that the unemployment rate is 4% for those with college degrees and over 14% for
Enhanced by Zemanta

6 B2B Marketing Missteps That Make You Look Like a Rookie

6 B2B Marketing Missteps That Make You Look Like a Rookie:
Although the rules and principles remain the same, B2B marketing is different from regular B2C type of marketing. Here are seven missteps in B2B marketing that can make anyone look like a rookie. 1. Being aggressive - You must remember that you are dealing with clients who have enough knowledge about the products that they want to
The post 6 B2B Marketing Missteps That Make You Look Like a Rookie appeared first on Saleschase Blog.

How To Build A Billion Dollar Business Plan: 10 Top Points

How To Build A Billion Dollar Business Plan: 10 Top Points: Every year, as an investor, I look at scores of business plans from eager entrepreneurs who seek funding for their emerging enterprises.  Most plans are not well written and I find only a few that are excellent.  I invite the founders with poorly conceived plans to improve their efforts and return when they are ready to present again.
Enhanced by Zemanta

3 Things To Look For In A Business Coach

3 Things To Look For In A Business Coach: Donna Maria shares 3 things to look for in a business coach, as shared by Brenda Anderson of The Galilee Agency Group.
Enhanced by Zemanta

Personal Branding Weekly – Word of Mouth and Scheduled Posts

Personal Branding Weekly – Word of Mouth and Scheduled Posts: Personal Branding Weekly Editor’s Note: This week took us from covering how career advancement is progressive to how your personal brand can survive as mom, entrepreneur and executive.  The Young Entrepreneur’s Council even chimed in on the importance of interesting content. Dive on in to the list of posts and glean information that’s helpful to [...]
Enhanced by Zemanta

8/26/12: Leadership Reading to Start Your Week

8/26/12: Leadership Reading to Start Your Week:





Here are five choice articles from the business schools, the business press
and major consulting firms to start off your work week. I'm pointing you to
articles about IT and healthcare, too much data, See's Candies, Martha Stewart,
and the impact of the boss.
From Strategy + Business: IT and Healthcare: Evolving Together at the
Cleveland Clinic
"Martin Harris, MD, chief information officer of one of the
world’s most innovative hospital systems, describes how medical IT helps
providers engage consumers and cut costs."

11 case studies prove content marketing ROI

11 case studies prove content marketing ROI: Content marketing works by offering help rather than selling; by telling stories and teaching something new instead of self-promoting and giving shout outs and thank yous to others as opposed to talking about yourself.

5 Retail Lessons For Ecommerce Sites

5 Retail Lessons For Ecommerce Sites:



More About: contributor, ecommerce, features, online marketing, online shopping, trending

Enhanced by Zemanta

Thursday, August 16, 2012

7 Essential Stages of Building a Total Online Presence

7 Essential Stages of Building a Total Online Presence:
There are many moving parts involved in marketing and the online elements increase in importance with each passing day.

7 Stages of a Total Online Presence

Make Your Proposition 10 Times More Powerful!

Make Your Proposition 10 Times More Powerful!: Being heard over the competition in a crowded marketplace takes a special type of message. This whitepaper presents research on why some seller messages get heard, while most others don't. It shows you how you can make your proposition up to 10 times more powerful.

16 Vote(s)

Managing The Stresses Of Making Business Decisions

Managing The Stresses Of Making Business Decisions: It can be stressful when you have to make important decisions regarding your business and career. We all want to make the right decisions and this can create a lot of anxiety. As a result, here are some suggestions on how to manage the stresses of making the right decisions. First, get all of the [...]

5 Awesome Tools for Effective Social CRM

5 Awesome Tools for Effective Social CRM:   There has been a lot of chatter recently about the need for greater marketing and customer service alignment. After all, it is well known that repeat customers are far cheaper to acquire then new ones. But the question is how to do this effectively? Social media may be a great answer to this question. [...]

Good Entrepreneurs Practice Communication Secrets

Good Entrepreneurs Practice Communication Secrets: Effective communication is an absolute requirement for successfully starting a business, but it doesn't come naturally to many entrepreneurs. Communication is considered a social skill, and inventors and engineers, for example, are not known to be social butterflies.

16 Vote(s)

4 Things You Need to Do in a Phone Interview

4 Things You Need to Do in a Phone Interview: People often think of phone interviews as obstacles to be overcome rather than valuable opportunities. Here are 4 tips for a good interview.

Wednesday, August 15, 2012

10 Ways to Improve Company-wide Motivation

10 Ways to Improve Company-wide Motivation: Employees need to feel motivated to an extent beyond what skills they provide the company. Here are 10 ways to do just that.

18 Vote(s)

How To Be A More Productive Blogger

How To Be A More Productive Blogger: Every blogger faces burnout at one time or another. Unfortunately, even though blogging is a very unique and distinctive form of writing, bloggers are still prone to the dreaded malady that plagues all writers: writer’s block. It’s easy to be productive when you’re feeling incredibly inspired and excited about your work. The ideas flow quickly [...]

5 Ways to Measure Your Brand

5 Ways to Measure Your Brand: What's in a brand? Big, big money, among other things.

How To Create A Marketing Plan

How To Create A Marketing Plan: Hi folks! In this video blog, I’m talking about how to create a small business marketing plan and the importance of focusing on your customer’s needs. Leave a comment below and let me know how your marketing plan is shaping up. Thanks!

Sunday, August 12, 2012

8 Ways To Brand Yourself As A SME

8 Ways To Brand Yourself As A SME: (even if you’re a Generalist) As I discussed in earlier articles, branding yourself as a generalist doesn’t work in today’s search driven market of job shortages and mass competition. Today’s employers don’t even hire generalists for jobs requiring a generalist. Employers hire subject matter expertise first, then choose the subject matter expert who also has [...]

Thursday, August 9, 2012

The 80-20 Rule of Powerful Marketing Messaging

The 80-20 Rule of Powerful Marketing Messaging: Here’s a two-minute audio clip from yesterday’s Evangelist Marketing Teleconference, called Language is Everything: How and Why to Create Wildly Effective Language.  I covered 11 rules for creating powerful marketing messaging, and this clip covers rule number four. It’s what I call the 80/20 rule: The first 80 percent of your marketing message should be about [...]

Tips Bisnis Memilih Model Usaha Yang Tepat

Tips Bisnis Memilih Model Usaha Yang Tepat:
ide bisnis
Ketika hendak merintis sebuah usaha, terkadang para pemula masih sering bingung untuk memilih model usaha yang paling sesuai dengan kemampuan yang mereka miliki. Karena itu, untuk membantu para pemula menentukan model usaha yang paling tepat, berikut kami informasikan beberapa kategori model usaha yang bisa Anda pilih untuk Anda jalankan berikutnya. 1. Creator (Memproduksi barang) Yang dimaksudkan [...]
Artikel Terkait:
  1. Strategi Memilih Web Hosting yang Tepat
  2. Model Bisnis Online Yang Masih Menggiurkan
  3. Tips Pemasaran Bisnis Yang Disukai Para Pelanggan

Monday, August 6, 2012

5 tips when dealing with inbound marketing leads

5 tips when dealing with inbound marketing leads:
By Fred Strahl
So you’ve joined HubSpot and the leads are flying in. More leads than you have ever seen from cold calling, direct mailing, or conventions combined. That’s great…but now what?
Unfortunately, more leads do not always lead to more revenue. Generating leads is only the beginning.

You have to see each lead as a seed. If you want to reap the benefits of this seed, you have to nurture it.
Lead-nurturing emails can only do so much and at some point you have to pick up the phone and make contact.
Here is a list of tips to keep in mind while cultivating your leads.
  • Qualify each and every lead - Find out if the lead is worth your time. Are you talking to the decision maker or an influencer? Can this company fit your product in their budget?

    Finding out the answers to these questions ...
Enhanced by Zemanta

Friday, August 3, 2012

5 Things Average Recruiters Do That Cause Great Candidates to Ignore Them...

5 Things Average Recruiters Do That Cause Great Candidates to Ignore Them...: Slides below are from a webinar I did with Kelly Dingee over at Workforce.com on Wednesday entitled "Impress Me Or You're Dead - The New Rules for How Great Candidates Judge (and Treat) Recruiters". (Thanks to Jobvite for sponsoring the...

7 Superfoods to Boost Energy Levels Now

7 Superfoods to Boost Energy Levels Now: These fruits, vegetables and other healthful picks can keep you in a more focused and productive mindset to grow your business.

12 Tips for Time Management

12 Tips for Time Management: Feel like you're trying to keep too many plates spinning in the air? You're not alone.
Business coach Ann Mehl provides advice.

Tips for Becoming a Better Public Speaker

Tips for Becoming a Better Public Speaker:
Does your heart skip a beat whenever you think about public speaking? We’re not all naturals at it, but as an entrepreneur you have to hone your public speaking skills. You’ll often find yourself in front of people delivering a speech, whether it’s in front of investors, your employees, or at a conference. Here are some tips that will help you become a better public speaker.
Know Your Stuff
The worst thing you can do is go into a speech unprepared. It’s not enough to write out what you’re going to say ahead of time. You have to be an expert at what you’re talking about. You have to know your subject matter inside and out, and be able to answer any questions anyone might have about it. If you don’t have in-depth knowledge on the topic, it will show, and you won’t be able to recover easily if you stumble or forget a part of your speech.

9 Ways To Be More Customer-Centric

9 Ways To Be More Customer-Centric: Do you really want to be a customer-centric company? It sure sounds good. But if you’re an established company with siloed data, lack of customer knowledge, and a rewards structure that prioritizes generating revenue over meeting the needs of your customers, then you have some work to do. The list of potential opportunities to improve [...]

10 Personal Productivity Mantras For Entrepreneurs

10 Personal Productivity Mantras For Entrepreneurs: Every startup founder feels the pressure of the thousands of things that need to get done, all seemingly at the same time. There is just not enough time! The real solution is better productivity and less procrastination, to put you back in control of your business. You need to spend time on importa

18 Vote(s)

Thursday, August 2, 2012

The 5 Marketing Mistakes Great Businesses Avoid

The 5 Marketing Mistakes Great Businesses Avoid: It is official. What you don’t know about Marketing  can hurt you  ̶  and your business. Unfortunately the business world is littered with companies that jeopardize their long-term viability in the quest for short-term market dominance. After a decade and a half of consulting with companies of all sizes on their Marketing Communications efforts, we’ve [...]

15 Reasons Why Job Openings Seem To Appear Forever

15 Reasons Why Job Openings Seem To Appear Forever: new employees cartoonEver wonder why companies repost jobs over and over?

This is a guest post by Lavie Margolin. If you’d also like to guest post here on JobMob, follow these guest post guidelines.

Have you ever conducted an internet job search and noticed a job that is the perfect fit for you?

Then when you applied, you got no response?

Was it frustrating to see the same job, that you are supremely qualified for, posted in various online outlets for months and months?

Why is this happening?

There are several reasons and it may have nothing to do with how qualified the applicants are.


Related posts:

Wednesday, August 1, 2012

How I Use Visualization To Drive Creativity

How I Use Visualization To Drive Creativity:
This is a guest post by Mark Suster, a 2x entrepreneur turned VC.  He sold his second company to Salesforce.com, becoming VP of Product Management. He joined GRP Partners in 2007 as a General Partner focusing on early-stage technology companies. Read more about Suster on his blog at Bothsidesofthetable and on Twitter at @msuster.
Creativity.  I’ve always believed it’s been one of the most important attributes of business success yet something very few business leaders talk about.  So I thought I’d write a post about how I drive my personal creativity.

As a practitioner of creativity rather than as an instructor of it I’m certain that there are many ways to get the creative juices flowing and how to release more creativity.  The one that works best for me is visualization coupled with self talk.
Visualization is so important to help yourself & others conceptualize ideas.  It’s why I always work hard to find images for my blog posts & why all of my keynote presentations are visual rather than bullet points with words.
EXECUTIVE SUMMARY: This is a long post, so I put an executive summary here if you want to get the point without reading all the detail. If you plan to read the post you can skip the summary if you want.
  • Almost all business success relies on creativity. This applies equally to VCs, startups & big company executives
  • Despite the importance of creativity, there seems to be almost no focus on teaching it, encouraging it, training at it & incorporating it into our daily routines. The need for creativity extends well beyond product design.
  • Many people are visual thinkers. Therefore to drive creativity people need to do visual brainstorming
  • You need to find what works for you to put yourself in that environment and learn how to do “self talk,” learn how to create visual charts, learn how to test & iterate ideas and the learn how to effectively communicate results.
  • For me I can only do this by myself. I think team sessions are better for testing ideas than for original thought, but that’s me. Solitude & creativity go hand-in-hand.
  • I use tools to invoke my creatieve self.  One example is driving, which has an actual physiological reason it makes you creative. The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward
  • One of the books that first made me aware of the “creative brain” was “Drawing on the Right Side of the Brain” by Betty Edwards.  It’s a book about creating art but shows how an artist’s mind gets “into the zone,” how creativity can be invoked, and why looking at what you create in a different way than the rational mind would conceive is an important part of creativity.  She literally encourages you to draw things upside down.
  • Other ways I drive creativity are time pressure, showers & occasionally wine. All are known creativity drivers and are covered in the book mentioned above.  For others they swear by music.  I personally find music more distracting than helpful.
  • Adding structure to creativity is not an oxymoron. It’s how you codify your ideas
  • Like anything, creativity takes practice.  There’s no such thing as “not being a creative person.”  Some people are more creative than others but it’s within us all.  You just have to dedicate yourself to a wanting to tap your creative juices.
  • I apply visual thinking for nearly everything I do: preparing for important phone calls (I imagine my opening lines, I imagine the responses), writing keynote presentations, deciding whether or not to invest in a company, preparing for board meetings – you name it.  These are all creative processes.
  • Visualization is a well known technique in professional sports where the difference between winning & losing is often psychological more than physical.  If it can work for them, it can work for you.
THE DETAILS

Employee Engagement infographic

Gallup Statistic on Employee Engagement and Bu...
Gallup Statistic on Employee Engagement and Business Success (Photo credit: BetterWorks)
infographic showing how to mark with a force i...
infographic showing how to mark with a force in Ultimate (Photo credit: Wikipedia)
Employee Engagement infographic: High employee engagement is one of the most overlooked and underrated sources of competitive advantage.
This employee engagement infographic (below) makes the impact employee disengagement has on...


[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Enhanced by Zemanta