64 percent of marketers targeting video content for the web, instead of TV

64 percent of marketers targeting video content for the web, instead of TV: BrightRoll recently reported that 64 percent of companies using video marketing think targeting it at web users is more effective than the television audience.

Time to Increase Sales with PR, SEO and Marketing

Time to Increase Sales with PR, SEO and Marketing: If you are worried about finances and slow sales at your business, it’s not the time to reduce your PR, SEO and marketing budgets. It’s time to increase them!
While these areas may not seem important to the core of your business, it’s essential to put more money, time and effort into them… especially when times [...]

7 Marketing Tips For Personal Branding Success

7 Marketing Tips For Personal Branding Success: It’s one thing to have a strong personal brand, it’s often another thing to have a profitable personal brand. By themselves, engagement, story-telling, and cultivating a social media following is not enough; personal brands must be profitable if they are going to be sustainable. I recently revisited Jim Horan’s highly successful One-Page Business Plan site, [...]